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Molson Coors: как ускорить маркетинг и учетверить вовлеченность с авторами контента — illustration 1

Sep 12, 2026audience engagementbrand building

Molson Coors: How to Speed Up Marketing and Quadruple Engagement with Content Creators

Major beverage producer Molson Coors is radically changing its approach to interacting with content creators, abandoning outdated approval processes characteristic of the television era. The company is now focusing on speed and flexibility, which has led to a fourfold increase…

MrBeast и Google: многолетнее партнерство для продвижения Gemini, Health и Fitbit — illustration 1

Sep 8, 2026ai content promotionbrand awareness

MrBeast and Google: A Multi-Year Partnership to Promote Gemini, Health, and Fitbit

The largest YouTube blogger MrBeast, whose real name is Jimmy Donaldson, has signed a multi-year agreement with Google. This partnership aims to promote the company’s key products: the Gemini chatbot, the Google Health platform, and Fitbit wearables. For many businesses…

Видеопродакшн для агентств: строить, партнерствовать или использовать White Label? — illustration 1

Sep 5, 2026agency video solutionsin-house video production

Video Production for Agencies: Build, Partner, or White Label?

In 2026, as clients continue to demand video content, marketing agencies face a critical choice: how to effectively produce video? This choice often becomes a headache, as not only revenue but also reputation depends on it. You have three main…

Mavely теперь Later: расширенные возможности для вашего бизнеса — illustration 1

Sep 1, 2026affiliate marketingbrand partnerships

Mavely is now Later: Enhanced Capabilities for Your Business

Your links, payouts, and team remain the same, but everything else has scaled significantly. Mavely is now fully integrated into the Later platform, providing you with the same familiar experience you’ve built your business on, but with much greater prospects.…

Полный цикл видеопродакшн: сколько стоит и что включает в себя сервис — illustration 1

Aug 29, 2026full-cycle video productionshort video production

Full-cycle video production: how much it costs and what the service includes

In the modern digital world, short videos have become an integral part of a successful marketing strategy. However, understanding exactly what you get when ordering video content for social networks, and how to correctly assess its cost, often becomes a…

Искусственный интеллект в бизнесе: как создать команду AI-сотрудников — illustration 1

Aug 25, 2026ai employeesAI implementation

Artificial Intelligence in Business: How to Build a Team of AI Employees

In today’s business environment, many leaders face the same headache: how to optimize workflows and free up team time for strategic tasks. Instead of just using AI for one-off requests, imagine having a whole staff of AI employees who perform…

Полный цикл видеопродакшн: как ИИ-инструменты меняют создание контента к 2026 году — illustration 1

Aug 22, 2026ai content creationai copywriting

Full-Cycle Video Production: How AI Tools Are Changing Content Creation by 2026

In the field of full-cycle short video production and integrated promotion, artificial intelligence (AI) is becoming not just an assistant, but a key element capable of saving time and resources. However, to gain real benefits, it is important to choose…

ChatGPT сам выбирает бренды до поиска: как попасть в список — illustration 1

Aug 15, 2026AI visibilityChatGPT brands

ChatGPT chooses brands on its own before the search: how to get on the list

ChatGPT inserts brand names into its search queries before even loading pages. I read 60 conversations to understand when this happens and what helps a brand get mentioned. I asked ChatGPT to name the best AI note-taking app. Seven words,…

Aug 11, 2026AI clippingcontent plan

Full Cycle of Short Video Production: How to Order Everything in One Place and Replace Your SMM Team

Have you ever wondered why your short videos aren’t bringing results, even if you ordered them from professionals? Perhaps the problem isn’t the quality of the videos, but that your target audience simply isn’t seeing them. In the era of artificial intelligence and algorithms,…

Aug 8, 2026ai overviewsbrands

AI Overviews embed Top Stories: what this means for publishers and brands

AI Overviews embed Top Stories: what this means for publishers and brands Google has started embedding Top Stories blocks directly into AI Overviews on 15.5% of trending news queries in the US. This integration is a game-changer for publishers and?

Aug 1, 2026AI content for eventsAI customer data protection

4 questions before implementing AI in event management

Implementing artificial intelligence in event organization can free up time for tasks that require human involvement. Katie McPhillips, marketing director at SmarterX, shared practical experience at the MAICON conference: an AI agent compiled a list of the top 100 marketers for outreach while she handled other matters. This is a vivid…

Jul 28, 2026authenticitycategorization of creators

D+ Research: Brands Expand Marketing Strategies with Content Creators

Brands are increasingly engaging influencers not only to boost awareness but also for seasonal campaigns, product launches, and even co-developing products. This is confirmed by a Digiday+ study based on a survey of 125 professionals from brands and agencies, as well as interviews with marketing…